#1 Server-Side Tracking for Shopify

Get more accurate data & optimization signals

Track-Wise is a privacy-first, server-side tracking platform that helps ecommerce brands recover lost conversions and improve ad performance across Meta, TikTok, Google Ads, Pinterest, and more.

5-minute setup
No coding required
24/7 support

Trusted by thousands of Shopify merchants

MetaMeta
TikTokTikTok
ShopifyShopify
Google AdsGoogle Ads
PinterestPinterest
SnapchatSnapchat

⚡ Shopify integration in 1-click • Other e-commerce platforms: WooCommerce, BigCommerce, Magento

Features

Stop Losing Money to Blocked Cookies & Poor Tracking

TrackWise delivers 100% accurate tracking with server-side integration and EMQ optimization

Know Which Ads Generate Revenue

Track all sales and revenue back to the exact ad & ad platform. Scale winners, kill losers.

Track every $1 spent

Go From 40% to 100% Accuracy

First-party tracking and server-side integration deliver market-leading accuracy, solving iOS 14+ challenges.

100% accurate attribution

No Additional Dashboards

We push accurate data directly to your ad manager so the algorithm can learn and optimize automatically.

Native integration

No Coding or UTMs Needed

Effortlessly track customer activity without coding or UTM parameters. Setup in 5 minutes.

Zero code required

Real-Time Event Tracking

Monitor every customer interaction in real-time. See purchases, checkouts, and visits as they happen.

Live data streaming

Event Match Quality >90%

Optimize EMQ scores with E.164 phone formatting, email hashing, and complete customer data enrichment.

>90% EMQ score
Calculator

Calculate Your Wasted Ad Spend

Spoiler alert: it's more than you think

$5,000/ month
Monthly Additional Revenue
$935
Yearly Additional Revenue
$11,220

Brands spending $5,000 on ads recover on average $935/month by improving ROAS and reducing ad waste by 64%

How It Works

Track Every Customer from Ad Click to Sale

TrackWise seamlessly powers your tracking, linking each sale to its originating ad with 100% accuracy

1

Connect Your Store

Connect your Shopify store in under 2 minutes. One-click setup, no technical skills needed.

Pricing

Simple, Transparent Pricing

Choose the plan that fits your business. All plans include 100% accurate tracking and EMQ optimization.

Starter

7-Day Free Trial
€29/month
Monthly Events Limit
75K
  • 7-day free trial included
  • 1-click Shopify integration
  • Meta & TikTok CAPI
  • 100% tracking accuracy
  • Email support
MOST POPULAR

Growth

€49/month
Monthly Events Limit
500K
  • Everything in Starter
  • Google Ads, Pinterest, Snapchat
  • Advanced analytics
  • Multi-store support
  • Priority support

Pro

€99/month
Monthly Events Limit
5.0M
  • Everything in Growth
  • Unlimited events & stores
  • WooCommerce, BigCommerce
  • Dedicated account manager
  • 24/7 phone & chat support
Wall of Love

Don't Just Take Our Word for It

TrackWise transformed our tracking accuracy from 45% to 98%. We finally see which ads actually drive sales. ROAS improved by 60% in the first month!

2.8X
roas
+60%
revenue
Alexandru P.
E-commerce Director

Setup took literally 5 minutes. The EMQ optimization is incredible—our match quality went from 12% to 92% for Meta ads. Game changer!

92%
emq
-40%
cpa
Maria C.
Marketing Manager

Best tracking solution we've tried. Server-side tracking actually works—no more losing conversions to iOS 14+ or ad blockers. Worth every penny.

100%
accuracy
4.2X
roi
Dan R.
Founder
FAQ

Questions? We Got Answers.

Have more questions? Contact our support team

MetaTikTokShopifyGoogle Ads

Get Started in Less Than 5 Minutes

And reveal your store's full potential with reliable adblock-proof ad tracking

5-minute setup
No coding required
24/7 support
1000+
Active Merchants
24/7
Support
4.9/5
Average Rating
64%
Ad Waste Reduction